Broadband Britain Challenge App

The Broadband Britain Challenge involved a nationwide search for innovative broadband applications and content, with the aim of demonstrating best practice.  Sponsored by BT and the UK government, Myriad Global Media ran 12 regional events around the country, concluding with a national final held in London. Attended by award winners, business leaders, and government ministers, the event was a great success, winning silver at the IVCA Awards for best event of 2003.