Myriad Global Media assisted IKO Polymeric in creating animated videos that demonstrate how their PVC roofing membrane operates and highlighting the USPs. The key objective was to take a potential customer through a step-by-step guide of the positive design functionalities.

The solution will replace the existing old content with a new, future proof, solution that builds the IKO Polymeric brand identity. In this project we demonstrated the ability to integrate the solution in a variety of ways; with shorter video clips for social media campaigns and stills from any animation to create graphic design images for marketing.

Explaining any process can be relatively mundane so utilising the realms of possibility within 3D animation enables a more creative, entertaining medium. The advantage with animation is that you can create consistent branding characteristics that become recognisable to the IKO Polymeric brand. The animation was supported by professional voiceovers and motion graphics that highlighted key information and statistics throughout.

In addition to this product specific animation, Myriad Global Media developed a strong corporate film that takes the audience on a journey through history, success stories and a tour around the innovative technology and processes used at the IKO Polymeric manufacturing facilities.