
PDO – Alert Today Alive Tomorrow
Client
PDO
Background
PDO (Petroleum Development Oman) wanted to engage all employees on the importance of Process Safety and highlight what could potentially happen when barriers are breached and procedures are not followed.

The solution
Myriad proposed an engaging film drama approach. The film ‘Alert Today, Alive Tomorrow’ focusses on what happens if employees cut corners and shows them the outcome when simple procedures aren’t followed. Myriad worked closely with PDO production personnel, creating a storyline that takes place at a fictitious processing plant.
We used a selection of actors and shot the film over a 7-day period, focussing on creating an engaging and authentic film in Arabic and English mirroring the switch in languages which occur between formal work meetings and informal discussions with colleagues. Myriad Global Media undertook all aspects including scripting, storyboarding, casting, full on-location production, camera crews, actors, hair and make-up, props and wardrobe etc. The final edit of ‘Alert Today, Alive Tomorrow’ won Multiple awards around the world.

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